04-29-2013, 05:18 PM
0
I'd heard about his plan about 5 or 6 weeks ago.
It's really a great idea when you consider that he's right.......these large touring acts DO make an assload of money and since he and others are far from poor, why not make the concerts more accessible?
By reducing his T-shirts to half price he sold twice as many and the end result is the SAME income with much happier fans!
When you market things, volume sales usually out-earns high margin.
Good job Kid Rock!
It's really a great idea when you consider that he's right.......these large touring acts DO make an assload of money and since he and others are far from poor, why not make the concerts more accessible?
By reducing his T-shirts to half price he sold twice as many and the end result is the SAME income with much happier fans!
When you market things, volume sales usually out-earns high margin.
Good job Kid Rock!